Robbie Dye is a former Farm Foundation agri-food leader and the co-founder and CEO of Our Farms, an online retail marketplace featuring products from more than 20,000 American farms. Dye began his brand-building career at age 20 when he founded an advertising agency in Southern California. Three years later, his agency was acquired by an established firm, where Dye served as creative director. During that time, he managed creative initiatives for brands such as Bentley Motors, the Los Angeles Angels and Landry’s Hospitality Group, winning multiple awards for the firm’s work.

In 2021, deciding to transition out of the firm and finalize his studies at Cornell University, Robbie assumed roles advising marketing strategies for renowned brands such as the acclaimed hospitality group, RED O Restaurants by Celebrity Chef Rick Bayless, John Wayne’s Duke Bourbon, and the publicly traded group, Constellation Software, for their portfolio brand, Wynne Systems.

After a life-altering experience on the ranch where his dad, a 4th generation cattle rancher, was raised in rural Atkinson, NE, Robbie felt the call to leave it all behind and go all-in on agriculture. Leveraging his experience in brand building, hospitality, tech and eCommerce, Dye launched Our Farms in 2023 and quickly became recognized as one of the leading farm direct marketplaces in America. With a mission to build a platform that represents the American farmer, the marketplace enables farmers through digital transformation, logistics services, and marketing support.

Robbie lives outside Charlotte, NC nestled on top of Lake Norman with his wife and three children. The entire family runs a cattle farm and beef business, Little Mountain Farm & Cattle Co., that is distributed across NC and available online directly to consumers.

Tyler Speer, the COO of Our Farms, brings nearly a decade of invaluable experience from the corporate realm, particularly with Apple. With a remarkable track record in advertising, eCommerce, and training initiatives, Tyler has left an indelible mark on the industry. He played a pivotal role in establishing the first Amazon-focused advertising agency in the U.S., propelling it to global prominence. Tyler’s expertise is deeply rooted in eCommerce, where he successfully grew and scaled major brands, empowering Apple’s global business staff, and developed winning teams across the world.